Our Mission

Not everyone can read legalese. Websites ought to have clearer, more transparent, and simpler privacy policies.

One important step in this direction is a simple way of summarizing a privacy policy’s features, to make it easy to see how a website will use and protect user data. Inspired by Creative Commons and the Mozilla Privacy Icon Project, we have designed a set of icons, as well as simple descriptions, to describe common features of privacy policies.

Additionally, we have built a generator to make it easy for websites to add these icons to their own sites. To further encourage awareness, we have reviewed several popular websites’ privacy policies, so that users can see for themselves how they fare.

Special thanks to Connie Shu and Dima Yagnyuk from The Noun Project, Creative Commons, Aza Raskin, and Mozilla's Privacy Icons.